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HOTEL ADVISORY SERVICES

Sales | Revenue | Operations

With our expertise, you can solidify your hotel’s presence in key markets, elevate brand visibility, and maximize revenue opportunities.  CLÜME delivers comprehensive hotel advisory and interim leadership solutions across Sales, Revenue, Operations, and F&B. 


We drive measurable results for luxury, lifestyle, and independent hotels by optimizing performance across all key departments. We provide tailored solutions for pre-opening teams, fully operational hotels, rebrands, system integrations, renovations, and leadership transitions.

Sales & Marketing

Interim Leadership & Task Force

Interim Leadership & Task Force

  • Assess the performance of existing sales and marketing initiatives, including digital marketing campaigns and sales techniques, to determine their impact on revenue generation.


  • Review the hotel's market segmentation strategies and acquisition of target accounts to ensure alignment with comp set production, market drivers and overall revenue alignment.


  • Targeted marketing campaigns for Group, Leisure and Transient segments to facilitate access to key accounts and maximize revenue penetration.

Interim Leadership & Task Force

Interim Leadership & Task Force

Interim Leadership & Task Force

  • Interim placement of key leadership (GM, DOSM, Revenue Director, Sales Manager, F&B Director, etc.)


  • Experienced leaders to maintain operational continuity and preserve team culture during leadership gaps.


  • Turnover coverage to mitigate revenue risk while recruiting permanent placements.


  • Support during peak seasons, brand conversions, renovations, system integrations, pre-openings, and acquisitions.


  • Task force teams for short- or medium-term support

Revenue & Commercial Strategy

Revenue & Commercial Strategy

Revenue & Commercial Strategy

  • Evaluate historical revenue data to identify trends, performance, and areas of opportunity within the pricing strategy to achieve overall hotel goals.


  • Audit distribution channels, including online travel agencies (OTAs), direct booking platforms, and corporate partnerships. Identify opportunities to optimize channel mix, improve distribution efficiency, and maximize revenue potential while minimizing distribution costs.


  • Recommend revenue streams for Transient business, considering demand fluctuations to increase revenue potential throughout the year.

Competitive Set Analysis

Revenue & Commercial Strategy

Revenue & Commercial Strategy

  • Conduct a comparative analysis of property against primary competitors to benchmark hotel's performance and increase market share.


  • Assess key performance indicators to identify strengths, weaknesses, areas for opportunity and threats (SWOT) compared to the comp set.


  • Develop strategies to improve market positioning, such as pricing adjustments, marketing tactics, service enhancements, or operational changes. 

"Elevate your expectations, elevate your future." - CLÜME

CLÜME

Nationwide & Asia Pacific Markets Email: CONNECT@CLUME.CO

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CLÜME | Interim Hospitality Leadership | Task Force Management | Revenue Advisory
Serving luxury, lifestyle, and independent hotels nationwide

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